We created Must, the B2B meet-up platform, to leverage the high-tech ecosystems across the entire value chain. It provides meeting tools for virtual exhibitions and offers digital support to all the various actors involved in the ecosystem. Must is driven by AI algorithms that use dynamic evaluations of graphics, based on online learning, cutting the cost of transactions and making commercial and technical exchanges fast and easy. As well as putting people in touch with each other, Must organises virtual exhibitions to help businesses in a specific sector to present their latest products and services. Virtual exhibition solutions from Must provide the same advantages as conventional trade shows and events, backed by powerful tools for analysis and making contacts. Our powerful matchmaking algorithm, customisable event and cutting-edge 3D experience guarantee memorable trade events for your and your participants.